Art Galleries in Transformation: Is COVID-19 Driving Digitisation?
Compared to other consumer goods markets, art galleries have long been reluctant to innovate through digitisation. However, the global outbreak of COVID-19 forces art galleries to reconsider the role of digital channels. This study aims to provide a better understanding of the art gallery business m...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2021-07-01
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Series: | Arts |
Subjects: | |
Online Access: | https://www.mdpi.com/2076-0752/10/3/48 |