Exploratory Visuals and Text in Qualitative Research Interviews: How Do We Respond?
Visual stimuli are increasingly used in formal communications and as a qualitative research method, reported to generate a ‘different’ and ‘richer’ response than text or language alone. However, the parameters by which this occurs are underexplored. In our research we use images and text as intervie...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2022-06-01
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Series: | International Journal of Qualitative Methods |
Online Access: | https://doi.org/10.1177/16094069221110302 |