COMPETITIVE ADVANTAGE BY INTEGRATEDE-BUSINESS IN SUPPLY CHAINS: A STRATEGIC APPROACH

This paper reports findings of the competitive advantage of supply chainintegration and the crucial role of integrated e-business to deliver thosebenefits. However, adoption of e-business in supply chains has been slowerthan expected, particularly in small to medium sized enterprises (SMEs).Differen...

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Bibliographic Details
Main Authors: Gheorghe MILITARU, Daniel SERBANICA
Format: Article
Language:English
Published: Universitaria Press Craiova 2008-01-01
Series:Management & Marketing
Subjects:
Online Access:http://www.mnmk.ro/documents/2008-4.pdf