Influence of Information Quality on Retailer Satisfaction through Supply Chain Flexibility and Supplier Relationship Management in the Retail Industry

Businesses always compete to improve customer satisfaction. A firm engaged in as a distributor as well, always try to provide satisfaction to their customer, in this case, retailer and wholesales. The distributor can improve retailer satisfaction by providing such information that suits retailer req...

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Bibliographic Details
Main Authors: Ardiono Putra, Zeplin Jiwa Husada Tarigan, Hotlan Siagian
Format: Article
Language:English
Published: Petra Christian University 2020-12-01
Series:Jurnal Teknik Industri
Subjects: