Fatores que Influenciam as Estratégias de Exportação da Firma

FACTORS INFLUENCING EXPORT STRATEGY OF THE FIRMAbstractExport strategy of the firm is a instrument that allows firm entry in foreign markets and it’s mainlyresponsible for firms success in the foreign market. However, there are some factors that influencethese strategies like firm specific advantage...

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Bibliographic Details
Main Authors: Caroline Mendonça Nogueira Paiva, Juciara Nunes de Alcântara, Evandro Marcus Cintra, Cristina Lélis Leal Calegário
Format: Article
Language:Portuguese
Published: Universidade Regional do Noroeste do Estado do Rio Grande do Sul 2015-01-01
Series:Desenvolvimento em Questão
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=75239796007