Analyzing on effective factors in new product development process in Small-Medium Enterprises (selected food and drink industries of Fars province)
Subject of success in provision of new products is significant to firms’ managers and owners. This subject has also special complexity since literature shows that determining of factors influencing New Product Development (NPD) has had different results in different studies. One of reasons of this d...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Isfahan
2011-03-01
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| Series: | مدیریت تولید و عملیات |
| Subjects: | |
| Online Access: | http://uijs.ui.ac.ir/jpom/browse.php?a_code=A-10-73-1&slc_lang=en&sid=1 |