The complementary role of affect-based and cognitive heuristics to make decisions under conditions of ambivalence and complexity.

Little is known about the interplay between affective and cognitive processes of decision making within the bounded rationality perspective, in particular for the debate on adaptive decision making and strategy selection. This gap in the knowledge is particularly important as affect and deliberation...

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Bibliographic Details
Main Author: Carlos Andres Trujillo
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC6226170?pdf=render