Analyzing the impact of digital technology on consumers’ travel intentions
With the objective of providing insights and strategic recommendations to enhance the competitiveness of tourism destinations, this study endeavors to examine the nuanced impact of digital technology utilization on the travel intentions of consumers. A comprehensive theoretical framework is develope...
Main Authors: | , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Elsevier
2025-03-01
|
Series: | Journal of Innovation & Knowledge |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2444569X25000356 |