Managers’ attitudes to creativity and innovation practices in the creative industries
This article aims to demonstrate that the relationship between entrepreneurs’ attitudes to creativity and business innovation practices is stronger in the case of creative industries. A sample of 454 managers of micro and medium-sized companies (94 belonging to creative industries) was surveyed...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of the Algarve - ESGHT - CIEO
2019-01-01
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| Series: | Tourism & Management Studies |
| Subjects: | |
| Online Access: | https://www.tmstudies.net/index.php/ectms/article/view/1062/pdf_121 |