The analysis of portfolio theory in the prism of construction of methodologies of effective management the assortment of the trade enterprise

In this work effective and practical methods of management the portfolio of assets are adapted to use in practice of the management of the product range of a trading company.

Bibliographic Details
Main Authors: V.N. Lozyuk, I.Z. Dolzhansky
Format: Article
Language:English
Published: Sumy State University 2010-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2010_2_82_88.pdf