FAKTOR-FAKTOR PEMILIHAN PERGURUAN TINGGI OLEH CALON MAHASISWA STMIK AMIKOM SURAKARTA
ABSTRACT This research aims to detect the impact simultaneously and independently of the 7P marketing mix variables on prospective students' decisions in choosing STMIK AMIKOM Surakarta as a place to study, as well as what variables have the most significant impact. The explanatory research me...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Sekolah Tinggi Ilmu Ekonomi AMA
2023-12-01
|
| Series: | Among Makarti |
| Subjects: | |
| Online Access: | https://jurnal.stieama.ac.id/index.php/ama/article/view/544 |