PENGARUH DUKUNGAN DAN HUBUNGAN SOSIAL TERHADAP NIAT MEMBELI PRODUK PADA SOCIAL COMMERCE

PENGARUH DUKUNGAN DAN HUBUNGAN SOSIAL TERHADAP NIAT MEMBELI PRODUK PADA SOCIAL COMMERCE

Show other versions (1)

The emergence of social networking sites, particularly Facebook, encouraging the emergence of a new paradigm in e-commerce, known as social commerce (s-commerce). S-commerce business model is currently a trend in the commercial world. Based on literature studies that have been done, we obtained two...

Full description

Bibliographic Details
Main Authors: Puji Rahayu, Nur Fitriah Ayuning Budi, Dana Indra Sensuse
Format: Article
Language:English
Published: Fakultas Ilmu Komputer, Universitas Indonesia 2017-05-01
Series:Jurnal Sistem Informasi
Subjects:
relationship quality
social commerce
social network
social support
social commerce intention
Online Access:https://jsi-tes.pusilkom.com/index.php/jsi/article/view/507

Internet

https://jsi-tes.pusilkom.com/index.php/jsi/article/view/507

Similar Items