MARKETING FOR SMALL ENTREPRISES – CASE STUDY POSITIONING OF “PLAFAR” DI LTD

Bacau health and wellness market has grown to embrace an array of products, including dietary supplements. As a typical “Plafar” store, Plafar DI offers a wide range of natural products, from teas, extracts and creams, to nutritional supplements, cosmetics and biological foods, most of them produced...

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Bibliographic Details
Main Authors: popescu andrei, brandabur raluca
Format: Article
Language:deu
Published: University of Oradea 2010-12-01
Series:Annals of the University of Oradea: Economic Science
Subjects:
Online Access:http://anale.steconomiceuoradea.ro/volume/2010/n2/172.pdf