Multimodal аnalysis in genre studies: Semiotics of the tourist booklet
The paper discusses the complex genre of tourist booklet as a fixed type of multimodal text that serves in a communicative situation of promoting a tourist product. This genre is a semiotically complex phenomenon, which conveys information through different semiotic systems. The methodological issue...
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Format: | Article |
Language: | Russian |
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Saratov State University
2022-11-01
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Series: | Жанры речи |
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Online Access: | https://zhanry-rechi.sgu.ru/en/system/files/pdf-full-version/2022/11/speech_genres_2022_4_250-261.pdf |