The Effect of Market Orientation on Business Performance
The effect of market orientation on business performance has been a popular research topic in recent years. Market orientation is an organizational culture which leads to forming behaviours practically and effectively. These behaviours are essential in creating greater values for consumers. The popu...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Yazd University
2015-04-01
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Series: | کاوشهای مدیریت بازرگانی |
Subjects: | |
Online Access: | http://bar.yazd.ac.ir/article_744_af1c60e83d5ff38005acaa8bb7351db2.pdf |