L’Art dans la communication publicitaire. Au-delà d’une histoire de l’image dans la Campagne Publicitaire 2014 de Christian Louboutin

In the context of the ‘new art’ of advertising, an important issue of the present paper is to analyze the way in which an object doesn’t ‘advertise’ for itself, but in fact it stands for another, situated beyond the corporeality of the first. We shall emphasise on the role of symbolisation as a non-...

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Bibliographic Details
Main Author: Ana CRĂCIUNESCU
Format: Article
Language:deu
Published: Stefan cel Mare University of Suceava 2014-07-01
Series:Anadiss
Subjects:
Online Access:http://litere.usv.ro/anadiss/arhiva/anadiss17/8.%20CRACIUNESCU.pdf