THE ANTECEDENTS OF CHANGES IN PURCHASING PATTERNS DURING COVID-19 OUTBREAKS: AN INSIGHT FROM MALAYSIAN CONSUMERS

THE ANTECEDENTS OF CHANGES IN PURCHASING PATTERNS DURING COVID-19 OUTBREAKS: AN INSIGHT FROM MALAYSIAN CONSUMERS

COVID-19 affected all parts of the world and infected millions of people. In 2020, more than half of the world’s population experienced a lockdown with strong containment measures which have changed lifestyles and human behaviour. This study aimed to explore the changes in consumers’ purchasing pat...

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Bibliographic Details
Main Authors: Arman Hj. Ahmad, Amy Emylia Natasya Muhammad Rakieein, Norsyahira Afiqah Abdel Hikim, Nur Azira Che Nawi, Sharipah Abdul Latip, Asbah M. Hum
Format: Article
Language:English
Published: cita konsultindo 2022-10-01
Series:Asian Journal of Management, Entrepreneurship and Social Science
Subjects:
Pandemic
Purchasing Patterns
Malaysian Consumers
Online Access:http://www.ajmesc.com/index.php/ajmesc/article/view/128

Internet

http://www.ajmesc.com/index.php/ajmesc/article/view/128

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