AirBaltic Case Based Analysis of Potential for Improving Employee Engagement Levels in Latvia through Gamification

In 2014, airBaltic Corporation introduced a gamified electronic platform called Forecaster with a purpose to increase its employee engagement. The article considers the approach used by the organisation, analyses results, advantages and drawbacks of the organisation, and mainly formulates recommenda...

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Bibliographic Details
Main Author: Ērgle Daiga
Format: Article
Language:English
Published: Sciendo 2016-04-01
Series:Economics and Business
Subjects:
Online Access:https://doi.org/10.1515/eb-2016-0007