Investigating the moderating role of readiness to serve in the efficacy of innovativeness, risk taking and proactiveness on the performance in Governmental banks in Mashhad

The aim of this study is to investigate the effect of innovativeness, risk taking and proactiveness on performance with the mediating role of readiness to serve in governmental banks in Mashhad. From the viewpoint of objectives, the study is an applied piece of research, and the method of data colle...

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Bibliographic Details
Main Authors: Ali Reza Hadadian, Fereshte Sadeghi, Nahid Salar Babakani
Format: Article
Language:fas
Published: Yazd University 2018-08-01
Series:کاوش‌های مدیریت بازرگانی
Subjects:
Online Access:http://bar.yazd.ac.ir/article_1188_3793d74ae1441010f8087ac47feb7359.pdf