Not just the motives – The mediating role of perceived health-related value when predicting likelihood of buying plant-based drinkable snacks

A conceptual model on predicting consumers’ likelihood of buying plant-based drinkable snacks through food choice motives and consumers’ perceived health-related value of drinkable snacks was developed and tested with a total of 3078 consumers from the Netherlands, Germany, and France through partia...

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Bibliographic Details
Main Authors: Kyösti Pennanen, Sari Ollila, Piritta Mamia, Jenniina Sihvonen
Format: Article
Language:English
Published: Elsevier 2023-06-01
Series:Future Foods
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2666833523000138