The rhetoric of the image in the transmedia news report

This article assumes that, in journalism, pictures can fulfill several functions, including informing and persuading too, approaching to those produced for advertising purposes. Based on the methodology proposed by Umberto Eco in The absent structure, this text analyzes photographs produced for a di...

Full description

Bibliographic Details
Main Authors: Mauro de Souza Ventura, Liliane de Lucena Ito
Format: Article
Language:Spanish
Published: Universidade Estadual de Londrina 2016-12-01
Series:Discursos Fotográficos
Subjects:
Online Access:http://www.uel.br/revistas/uel/index.php/discursosfotograficos/article/view/24437