Corona Virus Prevention and the Role of Marketing Mix in it

Introduction: Considering the widespread and irreversible effects that Corona has had on health, economy and society, it is the duty of marketers to prevent Coronavirus through effective marketing and promote preventive behaviors. The purpose of this study was to present a model of effective marketi...

Full description

Bibliographic Details
Main Authors: Ghasem Zarei, Adeleh Dehghani Ghahnavieh
Format: Article
Language:fas
Published: Shahid Sadoughi University of Medical Sciences 2022-09-01
Series:Majallah-i Dānishgāh-i ’Ulūm-i Pizishkī-i Shahīd Ṣadūqī Yazd
Subjects:
Online Access:http://jssu.ssu.ac.ir/article-1-5636-en.html