How embedded lead users can contribute to innovation process: A systematic literature review
Embedded lead users (ELUs) are firm employees who are also users of the firm’s products, holding that role most often due to their active participation in their spare time in the user domain. ELUs are able to integrate knowledge of customer needs in the innovation process based on their social contact...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Universidade do Porto, Faculdade de Engenharia (FEUP)
2023-08-01
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| Series: | Journal of Innovation Management |
| Subjects: | |
| Online Access: | https://journalsojs3.fe.up.pt/index.php/jim/article/view/1854 |