ANTECEDENT AND KONSEKUEN WORD OF MOUTH

This research intended to analyze the antecedent and consequent of word of mouth at Sultan Agung Islamic University, Semarang. After distributing the relevant questionnaires to 99 students or research subjects, all usable questionnaires were returned. Then the collected data were analyzed by using S...

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Bibliographic Details
Main Author: La Ode Sugianto
Format: Article
Language:Arabic
Published: STAIN Kudus 2017-02-01
Series:Equilibrium: Jurnal Ekonomi Syariah
Subjects:
Online Access:http://journal.stainkudus.ac.id/index.php/equilibrium/article/view/1635