Marketing Strategies for Air Mauritius Limited

Airline Industry contributes to the development of a country’s infrastructure and enables the country to become more accessible to the world. This industry plays an important role in small islands where air transport is the only feasible means of transport. Air Mauritius Limited, with 27.5% share...

Full description

Bibliographic Details
Main Author: Dr. Manish Srivastava
Format: Article
Language:English
Published: Srusti Academy of Management 2015-06-01
Series:Srusti Management Review
Online Access:http://www.srustimanagementreview.ac.in/paper_detail.php?id=MjMy