Does Value Lead to Loyalty? Exploring the Important Role of the Tourist–Destination Relationship
The perceived value of a tourist’s trip, representing a trade-off between costs and benefits of travelling to a destination, can exert a significant influence on tourists’ loyalty, which is a main concern for managers of tourist destinations. However, the mechanism between the destination value and...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2022-05-01
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| Series: | Behavioral Sciences |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2076-328X/12/5/136 |