Analysis of Consumer Purchasing Decisions through Product Quality and Promotion on Pam Pam Fried Chicken Products in the District of Pamulang, South Tangerang City
This study is to determine the effect of product quality partially on consumer purchasing decisions on Pam Pam Fried Chicken in Pamulang Subdistrict Area, to determine the effect of partial promotion on consumer purchasing decisions on Pam Pam Fried Chicken in Pamulang Subdistrict Area, to determine...
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| Format: | Article |
| Language: | English |
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Program Studi Ilmu Administrasi Publik Program Pascasarjana Universitas Negeri Makassar
2020-07-01
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| Series: | Jurnal Ilmiah Ilmu Administrasi Publik |
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| Online Access: | https://ojs.unm.ac.id/iap/article/view/13576 |