Contemporary Consumer Trends
The spread of the use of the Internet in economic and social life has undeniably contributed to the development of the digital economy. Thus, it is hard to imagine that it won’t affect consumer behavior. The primary purpose of this study is to identify current trends shaping consumer behavior. This...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2023-05-01
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| Series: | Foundations of Management |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/fman-2023-0004 |