The Importance of Classification to Business Model Research

Purpose: To bring to the fore the scientific significance of classification and its role in business model theory building. To propose a method by which existing classifications of business models can be analyzed and new ones developed. Design/Methodology/Approach: A review of the scholarly literat...

Full description

Bibliographic Details
Main Author: Susan Lambert
Format: Article
Language:English
Published: Aalborg University Open Publishing 2015-01-01
Series:Journal of Business Models
Online Access:https://journals.aau.dk/index.php/JOBM/article/view/1045