The influence of health information attention and app usage frequency of older adults on persuasive strategies in mHealth education apps

With the development of mobile communication technology, persuasive technology is widely used in mobile health. Using personalized persuasive strategies in mobile health education (MHE) apps can effectively improve users’ health literacy and health behaviors. The transtheoretical model explains the...

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Bibliographic Details
Main Authors: Yongyan Guo, Tingting Wen, Siyu Yue, Xiaoran Zhao, Keke Huang
Format: Article
Language:English
Published: SAGE Publishing 2023-03-01
Series:Digital Health
Online Access:https://doi.org/10.1177/20552076231167003