Communication strategy of the National Museum of Natural History ”Grigore Antipa”

<p>Due to the amplitude of the communication techniques in the public area in Western Countries and the spectacular development of publicity and public relations in this field, we find it interesting to analyze how and if this measure can be applied by Romanian public institutions and to Roman...

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Bibliographic Details
Main Author: Ruxandra Irina POPESCU
Format: Article
Language:English
Published: Babes-Bolyai University, Cluj-Napoca 2007-02-01
Series:Transylvanian Review of Administrative Sciences
Subjects:
Online Access:https://rtsa.ro/tras/index.php/tras/article/view/358