Role of big data in the future of the banking industry with scenario planning approach
This research has been done with the aim of developing Iran's banking scenarios with an emphasis on big data. The current research is practical in terms of orientation and exploratory in terms of the goal. It is also mixed in terms of its philosophical, pragmatic and methodological foundations....
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2023-12-01
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| Series: | مطالعات مدیریت کسب و کار هوشمند |
| Subjects: | |
| Online Access: | https://ims.atu.ac.ir/article_16634_d41d8cd98f00b204e9800998ecf8427e.pdf |