Identify the Effects of Export Commitment, Price Adaptation and Number of Markets on the Export Performance
Export performance is one of the concepts highly stressed in the literature of international marketing. The aim of this paper is to identify the influence of firm behavior (number of markets, export commitment and Price adaptation) on export performance. The methodology of this study is quantitative...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2014-03-01
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| Series: | مدیریت بازرگانی |
| Subjects: | |
| Online Access: | https://jibm.ut.ac.ir/article_51602_d2516ce16d9676d7c23586e912d2f8e5.pdf |