The Effect of Suitabillity of Product Description and Service Quality on Purchase Decisions on the Tokopedia Marketplace
This study aims to analyze the effect of suitability of product description and service quality on purchasing decisions on the Tokopedia marketplace. The population in this study are buyers who have bought products in the Tokedia marketplace with a minimum purchase of 1 time. Samples were taken from...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Indonesian |
| Published: |
Institut Ilmu Sosial dan Manajemen STIAMI
2022-09-01
|
| Series: | Majalah Ilmiah Bijak |
| Subjects: | |
| Online Access: | https://ojs.stiami.ac.id/index.php/bijak/article/view/2329 |