The Role of Government Control on Consumer Behavior to be Environmentally Oriented

Consumer orientation towards Green Products or environmentally friendly products is one of the supporting factors for business continuity (business sustainability). Consumer behavior in choosing a product is primarily determined by several things such as available product design, consumer knowledge,...

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Bibliographic Details
Main Author: Dipa Mulia, Muchsin Saggaff Shihab
Format: Article
Language:English
Published: Universitas Tarumanagara 2021-08-01
Series:Jurnal Manajemen
Subjects:
Online Access:https://ecojoin.org/index.php/EJM/article/view/759