IMPLEMENTATION OF SALES OPERATIONAL AUDITS MEASURING THE EFFECTIVENESS AND EFFICIENCY OF THE SALES FUNCTION IN PT. BERLINA Tbk PANDAAN

Purpose: to determine sales in order to measure efficiency and effectiveness at PT. BERLINA Tbk by implementing an operational audit and to determine the level of operational success so as to increase the effectiveness and efficiency of the company. Design/methodology/approach: A qualitative app...

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Bibliographic Details
Main Author: ENNY ISTANTI
Format: Article
Language:English
Published: LPPM of Narotama University Surabaya 2022-01-01
Series:IJEBD (International Journal of Entrepreneurship and Business Development)
Subjects:
Online Access:https://jurnal.narotama.ac.id/index.php/ijebd/article/view/1728