Digital marketing strategy for adventure tour packages on the Trekking Rinjani website with an online marketing model approach
Trekking Rinjani is a travel agent that has been established for a long time with a market focus on adventure tour packages via the website. In recent times, sales of adventure tour packages on this type of travel have decreased, so there is a need for appropriate strategies as reference and evaluat...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Merdeka Malang
2023-12-01
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| Series: | Jurnal Pariwisata Pesona |
| Subjects: | |
| Online Access: | https://jurnal.unmer.ac.id/index.php/jpp/article/view/8265 |