IOT-Enhanced Digital Marketing Conceptual Framework
<em>The research proposed in this paper regards the appropriateness and possibility of enhancing digital marketing with IoT technologies. The contribution of this paper is a novel digital marketing conceptual framework based on the ubiquitous and pervasive IoT technologies, empowered by the sy...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
EduSoft publishing
2021-12-01
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| Series: | Brain: Broad Research in Artificial Intelligence and Neuroscience |
| Subjects: | |
| Online Access: | https://www.edusoft.ro/brain/index.php/brain/article/view/1211 |