Digital Methods of Marketing Resources Distribution of a Scientific Organization

In relation to the needs of the implementation of the marketing function of a scientific organization (SO), marketing models and characteristics of perspective information and communication tools are being analyzed. These tools are systematized from a view of ensuring visualization of scientific res...

Full description

Bibliographic Details
Main Authors: R. M. Kachalov, Yu. A. Sleptsova
Format: Article
Language:Russian
Published: Government of the Russian Federation, Financial University 2019-10-01
Series:Управленческие науки
Subjects:
Online Access:https://managementscience.fa.ru/jour/article/view/222