Digital Methods of Marketing Resources Distribution of a Scientific Organization
In relation to the needs of the implementation of the marketing function of a scientific organization (SO), marketing models and characteristics of perspective information and communication tools are being analyzed. These tools are systematized from a view of ensuring visualization of scientific res...
Main Authors: | R. M. Kachalov, Yu. A. Sleptsova |
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Format: | Article |
Language: | Russian |
Published: |
Government of the Russian Federation, Financial University
2019-10-01
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Series: | Управленческие науки |
Subjects: | |
Online Access: | https://managementscience.fa.ru/jour/article/view/222 |
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