Development of Market Intelligence Model in the Supply Chain of FMCG(Perishable) Products in Online Retailing
IntroductionToday, the strategic importance of information is obvious to all businesses. In addition, the competitive environment of each company is constantly changing. The Spring 2020 event was a testament to this fact. Due to the health and economic crisis caused by the emergence and spread of an...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2023-03-01
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| Series: | مطالعات مدیریت کسب و کار هوشمند |
| Subjects: | |
| Online Access: | https://ims.atu.ac.ir/article_15971_7c3f94e130e0b8b3902875c6e3e49d12.pdf |