The Impact of COVID-19 Pandemic on Romanian Modern Grocery Retailers
The purpose of this paper is to see how Romanian modern grocery retailers have been impacted during COVID-19 outbreak and how should they respond to the new customer behavior changes. The literature review reveals previous findings regarding consumer behavior changes during SARS and MERS epidemic, p...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
The Bucharest University of Economic Studies Publishing House
2020-08-01
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| Series: | Journal of Emerging Trends in Marketing and Management |
| Subjects: | |
| Online Access: | http://www.etimm.ase.ro/RePEc/aes/jetimm/2020/ETIMM_V01_2020_56.pdf |