Navigating the transformation through the insights from a study on public relations and organisational transformation

AbstractOrganisations encounter an unprecedented level of constant change in the contemporary digital era. The exponential growth in computer processing power has revolutionised industries and disrupted traditional business models. Organisations must embrace change to remain competitive and thrive i...

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Bibliographic Details
Main Authors: Mohammed Faris Shaya, Jamilah Ahmad
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Social Sciences
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311886.2024.2306753