Is it the motion picture or the theater?: What influences moviegoers in Porto Alegre? ¿La película o la sala de cine?: ¿Que es lo que lleva el espectador portoalegrense al cine? O filme ou a sala?: O que leva o espectador porto-alegrense ao cinema?
Lack of time these days makes leisure moments increasingly valuable. While movies are an important entertainment option in big cities recently there have been changes in theaters around the world and many adaptations have been made to attract and retain viewers. This article addresses key attributes...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Emerald Publishing
2009-12-01
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| Series: | REGE Revista de Gestão |
| Subjects: | |
| Online Access: | http://www.revistas.usp.br/rege/article/view/36687 |