Survey on The Factors Affecting the behavior (Attitude) of the National Consumers in Selecting Proper Airlines

Consuming behavior of consumer  is  under the  influence  of such factors  as  cultural,  social,  personal  &  psychological  factors.  This article emphasizing on psychological factors, generally tries to survey the factors affecting consumers'  attitude in selecting proper airlines (Emir...

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Bibliographic Details
Main Author: fatemeh yavarigohar
Format: Article
Language:fas
Published: Allameh Tabataba'i University Press 2005-05-01
Series:مطالعات مدیریت بهبود و تحول
Online Access:https://jmsd.atu.ac.ir/article_4787_9e02dfcc472782315775924368990c5c.pdf