Gender and perceptual dimensions of TV-advertising
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
LLC "CPC "Business Perspectives"
2015-10-01
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Series: | Innovative Marketing |
Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6686/im_en_2015_02_Andersen.pdf |