Identifying and prioritizing social media business values in small and medium-sized businesses: A systematic review
Social media as an effective tool in small and medium businesses will create a wide range of valuable opportunities and significantly reduce costs. Today, the strategy of companies to interact with customers and build relationships and cooperation with other market elements has changed with the adve...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Allameh Tabataba'i University Press
2022-09-01
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Series: | مطالعات رسانههای نوین |
Subjects: | |
Online Access: | https://nms.atu.ac.ir/article_13979_b88e68fd4a50b25600f59d17e56579a8.pdf |