Validation of the Need for Social Interaction Scale between Customer and Service Provider
With the consolidation of the services sector in the global economy, we need to study further the relationship between customer and service provider. This paper analyzed the validity and reliability of the need for social interaction between customer and service provider. This scale has been m...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Fundação Escola de Comércio Álvares Penteado
2014-12-01
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Series: | Revista Brasileira de Gestão De Negócios |
Subjects: | |
Online Access: | http://rbgn.fecap.br/RBGN/article/view/1622 |