Analysing the influence of Universities’ content strategy on the level of engagement on social media
Social media have become a key tool in the institutional communication of universities to disseminate content and establish interaction and dialogue with their publics. Content strategy in social networks is a relevant aspect to inform their audiences about their daily activities and position unive...
| প্রধান লেখক: | , , |
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| বিন্যাস: | প্রবন্ধ |
| ভাষা: | English |
| প্রকাশিত: |
Universidad de Navarra
2024-01-01
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| মালা: | Communication & Society (Formerly Comunicación y Sociedad) |
| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | https://revistas.unav.edu/index.php/communication-and-society/article/view/44735 |