Marketing of education at the ukrainian higher educational institutions
The aim of the article. Object of investigation is systematization of marketing policy in the educational service sphere, and its task of this study is to give concrete suggestions to improve marketing activity of HEI. The results of the analysis. One point out that New Act of Ukraine of higher edu...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sumy State University
2014-12-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2014_4_47_56.pdf |